On March 22, a slice of fashion history will come alive in London as Vinted, the trailblazer of pre-loved luxury, opens the doors to its first-ever pop-up, aptly named ‘House of Vinted’. Nestled in the heart of South Kensington at The Adria hotel, this exclusive event is a treasure trove for fashion aficionados, offering a curated journey through time and style.
Step into a world where the past and present collide in a symphony of style. The pop-up features meticulously designed rooms, each with its own narrative:
Each room is a stage, showcasing a handpicked selection of luxury pieces from iconic brands like Prada, Gucci, Maison Margiela, Jacquemus, and The Row. These items, sourced from Vinted’s archives or the personal collections of international style creators, carry with them stories of past lives and timeless allure.
Emma Sullivan, Vinted’s Creative Director, describes the event as a celebration of the narratives woven into pre-loved luxury. “The House of Vinted is not just a unique opportunity to browse luxury pieces, it's a celebration of the stories behind pre-loved luxury fashion,” she says. The pop-up is designed to make guests feel ‘new again,’ offering a chance to rediscover iconic items and trends from bygone eras.
But the experience doesn’t end with fashion. Guests can unwind in the Vinted café, sipping on cold-pressed juices and indulging in a selection of sweet and savoury treats. For those looking to elevate their style game, workshops on leather embossing and a ‘Luxury Style Surgery’ with professional stylists are on offer.
Admission to the House of Vinted is by invitation only, with Vinted members urged to check their emails for a golden ticket. For those who can’t make it to London, a dedicated online store will launch on March 25, offering a selection of items from the pop-up. A portion of the proceeds will go to Oxfam UK, adding a touch of philanthropy to the luxury experience.
In a world where fast fashion often overshadows sustainability, Vinted’s pop-up is a refreshing reminder that luxury can be both accessible and meaningful. It’s not just about the clothes—it’s about the stories they tell and the lives they touch.
